Deliverables: A social idea that works on Facebook or Instagram
Product: The Iconic
Proposition: Dress for how you feel on the inside
Target: Non-binary people of any age who use fashion to express themselves

Deliverable: An Integrated Digital Campaign
Product: Oxfam Fairtrade Coffee
Proposition: Change the world one cuppa at a time
Target: Ethically conscious consumers who love making a cup of coffee at home in the morning

Commercial Creativity. Come up with a product, business or entrepreneurial idea.

Deliverable: Poster
Product: Vanish Napisan
Proposition: Effective against all stains
Target: People who do laundry

Deliverable: Print Magazine Campaign (3)
Product: 13 Sick National Home Doctor
Proposition: When you cant get to a doctor but they can get to you
Target: Parents

Deliverable: 30 second film ad
Product: NT Tourism
Proposition: More than just a rock
Target: Aussie millennials who yearn for adventure

Deliverable: 30 second radio ad
Product: LEGO
Proposition: Where imaginations start
Target: Parents

Deliverable: An ambient or experiential idea
Product: Mini Cooper
Proposition: Rediscover the fun of driving
Target: Affluent Aussie in their mid 30’s and up

Deliverable: A direct marketing idea
Product: Nimble Loans
Proposition: The loan for people who seize the day
Target: People with low credit scores